A full site rebuild and a local SEO foundation, built so every listing page could work as hard as an open house. Ninety days later, engagement had doubled.
A brand outgrowing its own website.
Westside Realty Group had built a decade of local trust the old-fashioned way: referrals, open houses, and a broker who remembered every client’s name. Their website hadn’t kept pace with any of it.
The existing site ran on a six-year-old template that loaded slowly on mobile, buried listings three clicks deep, and said nothing about what actually made the brokerage different. Worse, it barely showed up in local search: a homebuyer searching “Westside real estate agent” would find three competitors before they found Westside Realty Group at all.
The brief was easy to state and hard to execute well: rebuild the site so it looked like the brokerage’s reputation, load fast enough to keep mobile visitors from bouncing, and give Google a reason to rank them locally, without losing a single day of lead flow during the switch.
Built to feel like an open house, not a brochure.
A homepage that leads with listings, not stock photography, and a listing template built to convert.
New homepage & listing template
Listing photography, framed to sell scale
Four moves, eight weeks.
No scope creep, no guesswork, one clear path from audit to launch.
Discovery & Audit
Ninety days of analytics, a teardown of three closest competitors, and a straight read on what the old site was costing them in leads.
Design & Architecture
A homepage and listing template built around how buyers actually browse, with local SEO structure baked in from day one.
Build & SEO Foundation
A fast, mobile-first build with schema markup, optimized listing pages, and a Google Business Profile clean-up running in parallel.
Launch & Handoff
A zero-downtime switch, a week of monitoring, and training so their team could update listings without calling us for every change.
Ninety days, measured plainly.
The numbers we actually track, not vanity metrics.
“Within three months our listings were getting twice the engagement, and our brand finally felt like us.”
Michael Torres · Broker, Westside Realty Group
